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About Us


Business Pointer is an inspirational business and marketing services company, we have a range of products and services focused around how best to create sustainable wealth and prosperity for your business and drive real and recognizable value into your brand.

Business Pointer was established at the start of 2011 by Susan Ireland, its founder and principal consultant.

When you need the right resources to build your company, we will have them – we are creative, resourceful, responsive, and very easy and accessible to work alongside.

Business Pointer provides classic marketing and brand consultancy, both strategic and tactical but we are also recognized commentators on the industry we work within. We provide objective research and analysis but if asked we are not shy of stating an opinion!

Read about how we work…